MADISON, Wis. (WRN) — Governor Tony Evers signs a bill funding UW – Madison’s NIL deals.
$14.6 million will go towards to the University’s athletic department, while also writing existing name‑image‑likeness practices into state law. Evers issued a partial veto to adjust language he said could cause confusion about how the money can be used, giving UW more flexibility to manage athletic facility debt.
While UW–Madison will receive the largest share, the law also directs $200,000 each to UW–Milwaukee and UW–Green Bay for athletic facility debt service. It also formalizes rules allowing student‑athletes to profit from their name, image and likeness, while barring endorsements of tobacco, alcohol, gambling or illegal activity. It also creates a new public‑records exemption for NIL agreements.
Evers signed and vetoed a number of bills on Wednesday.