Lovin’ the Lake 2025: The Biggest Summer Giveaway Ever!

Summer just got a serious upgrade. Lovin’ the Lake is back—bigger, bolder, and ready to deliver the biggest giveaway this region has ever seen.

Picture this: you’re out on the water in your own 17-foot Princecraft Jazz pontoon, thanks to AirTec Sports. That’s right—a 50-horsepower motor, a trailer, and the freedom to cruise all summer long. And when it’s time to tuck your boat away? Cumberland Boat Storage Dock and Lift is covering your winterization and storage for three years. Zero hassle.

It gets even better. We’re piling on $1,500 in booze, beer, and gas from Bridge Stop, so you’re always set for a good time. Want to treat yourself? There’s a $2,000 gift certificate from Diamond Design by Bodis for something extra shiny. And if you want your backyard to be the envy of the neighborhood, Furnish 123/Mattress 123 in Eau Claire and Rice Lake is back with LOVIN YOUR LAKESHORE that has a $3,000 certificate for outdoor furniture with your name on it.

And we’re not done. Over $10,000 in bonus prizes are still up for grabs. That’s nearly $45,000 in summer fun—just waiting for you.

Here’s how to get in on it:
Become an Instant Qualifier SP Equipment Repair in Rice Lake.

Stop in to roll the dice for a shot at being an instant qualifier—or just sign up. Before we leave, we’ll draw five names from the box to join us at the Big Giveaway.

Grand Prize Event:
Saturday, September 13th at Fostbites and Antczak Angus in Chetek. Don’t miss your chance!

Full rules are posted below.

Lovin’ the Lake 2025 is brought to you by Six Lakes Realty, AirTec Sports, Rental, and Equipment, and your Summer Fun radio stations: 96.1 WJMC, 96.5/1240 WJMC, STAR 97.7, SPORTS TALK 107.7/1090, and FOX 99.1.

Get ready to make waves—this is summer like you’ve never seen it.