MADISON, Wis. (WRN) — A private investor wants to kickstart renovations at Madison’s Alliant Energy Center.
Dane County executive Melissa Agard announced last week that events company Live Nation wants to invest 100 million dollars to overhaul and renovate the Veterans Memorial Coliseum. The 10,000 seat Coliseum was built in 1967. The investment would match the county’s intentions to overhaul the entire site, which has seen income drop since the 2020 pandemic.
Live Nation wants to overhaul the lighting, seating, access and amenities to modernize the facility. Any agreement and project would have to be approved by the full Dane County Board.


